This radio campaign was used to promote carpooling in Portugal. Sponsored by the biggest oil company in Portugal, Galp Energia, it went on air during rush hours, to catch lonely drivers in their worst time on the road.

We created a support line (divulgated during the radio ad) where drivers could call to talk to someone so that they would feel less lonely and listen to some advices about carpooling.

And now, after the traffic news, it seems the perfect time to talk with our dear “Asphalt Loners”.

We are talking to you Loner.

You, who hear the same news 3 times per commute.

You, to whom controlling the windshield wipers becomes fun.

Although you are alone in such a big car, we are always with you.

Talk with us, call our “Loners of the Asphalt” support line, sponsored by Galp Energia: 707 50 70 70 or register at energiapositiva.pt and join Galp Carpool. Start sharing your car. Be positive about energy.

Welcome once again to "Asphalt Loners”. A few minutes dedicated to those who insist in traveling alone.

Yes, we are speaking to you. You, who are masoquist enough to be in the traffic listening to the traffic news.

You, who every day fills your car with deep sighs of desperation.

You, who doesn’t know what sharing a car means and because of that spends much more fuel than you should.

You need help! Call our “Asphalt Loners” support line, sponsored by Galp Energia: 707 50 70 70 or register at energiapositiva.pt and join Galp Share. Start sharing your car. Be positive about energy.

Welcome to "Asphalt Loners”. A moment dedicated to all those driving 30km without ever engaging third gear.

To those who put on the Bluetooth headset just to feel less lonely.

Don’t forget, you are not alone. Well, actually you are, but there are more like you out there.

Talk with us, call our “Asphalt Loners” support line, sponsored by Galp Energia: 707 50 70 70 or register at energiapositiva.pt and join Galp Carpool. Start sharing your car. Be positive about energy.

Welcome to “Asphalt Loners”. Once again we are talking to the ones who make stop and go the start of their days.

People who spend more time with their cars than with their families. People who never heard of carpooling.